Consider the companies you compete with on a regular basis. What markets do they target most effectively? What are their strengths and weaknesses? How efficiently do they run their operations? What is their cost structure for materials, labor and equipment? Get a full understanding of their business operations with Competitive Intelligence. Competitive Intelligence is the systematic and continuous monitoring of …

Want to accelerate your marketing success with just a few easy steps? Resolve to focus more on these marketing winners in the coming season: Take More Project Photos As the old saying goes “a picture is worth a thousand words”. It’s no secret that the right images can help your clients connect with the quality and breadth of your company’s …

Over 80% of Americans say they read online reviews when hiring lawn care and landscaping contractors. It’s no secret that potential new clients trust more what others say about you than what you say about yourself. What are you doing to gather more good reviews for your business? Here’s to get more online reviews so you stand out to potential …

Success doesn’t happen by accident. It’s the result of intelligent planning and a focused effort on the right things. In 2019, careful planning and precise execution will help your company reap the rewards of a booming market while avoiding the pitfalls of rising costs and a tight labor pool. We can help you! We’ve asked our experts to share some …

Google has made some important changes to their “Google My Business” listings that can dramatically impact how your company connects with local customers. If you’re in the contracting business, Google now classifies you as a “Service Area Business” (SAB). This means you perform work at the location of your customers within a general service area, rather than having customers come …

You work too hard to let your profits be list to mistakes, inaccuracies and neglect. Review these tips and be sure you’re capturing every dollar you can! Improve your bidding accuracy. Don’t leave money on the table by bidding projects using bad data. Update your job cost history to reflect rising costs for materials, labor, labor burden and overhead. Use …

Whether your company is facing increased material costs, increased wage growth pressures or a flood of new demand, 2019 is the year you will need to adjust your pricing strategy. When it comes to talking to customers about prices, many contractors are overcome by fear. Get over it, because your selling price has the biggest impact to the bottom line. …

Each month in our newsletter, we provide you with special insights that can help you tackle the unique challenges of managing a contracting business. If you missed these articles during this recent season, prepare for 2019 by reviewing them now: Signs Your Pricing Strategy Has Gone Wrong: Contractors are reacting too slowly to changes in costs, resulting in profit declines. …

A recent leadership academy at Cornell University’s SC Johnson School of Business tackled the topic of “Landscape Contractors in the Future”. The event was sponsored by the National Association of Landscape Professionals and was intended to give participants insights into our complex and challenging industry. Instructor Michael Hostetler engaged the group in a discussion of the landscape company of the …

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