How To Use the Winter as an Opportunity to Grow in Drainage

Winter can be a challenging time for drainage contractors as construction activities often slow down due to adverse weather conditions. However, this season offers a valuable opportunity for contractors to engage in activities that can enhance productivity, ensure equipment longevity, and set the stage for a successful upcoming construction season. In this comprehensive guide, we will explore key activities drainage contractors should focus on during the winter months.

Equipment Maintenance:

One of the top priorities for drainage contractors during winter is comprehensive equipment maintenance. The cold weather can be harsh on machinery, leading to increased wear and tear. To combat this, contractors should conduct thorough inspections of their equipment, checking for any signs of damage or malfunction. Lubricating moving parts, replacing worn-out components, and performing routine maintenance tasks can significantly extend the lifespan of machinery. Properly storing equipment to protect it from the elements is equally crucial to ensure optimal performance when construction activities resume.  Better to be proactive with maintenance when things are manageable than in the heat of the season.  Nothing worse than equipment issues on a jobsite.

Strategic Planning:

The winter season is an opportune time for drainage contractors to engage in strategic planning for the upcoming construction season. This involves reviewing project schedules, contracts, and identifying potential challenges or opportunities. By developing a comprehensive plan during the winter months, contractors can streamline operations and ensure a smooth transition when warmer weather arrives. This proactive approach sets the stage for efficient project execution and overall success.  Setting goals and agreeing on forecasts is critical.  Without a plan in place to grow the business, no uniformity on how to get there can be created.  Spend the time to get a direction: then follow it.

Innovation and Technology Integration:

Staying abreast of technological advancements in the drainage industry is essential for contractors looking to enhance efficiency and sustainability. Winter provides contractors with the time to research and incorporate innovative technologies into their operations. This may involve exploring new drainage solutions, surveying techniques, or construction materials. Attending industry conferences and staying informed about the latest developments positions contractors at the forefront of the field, allowing them to integrate cutting-edge practices into their projects.

Material Procurement:

Winter is an ideal time for drainage contractors to focus on securing necessary materials for upcoming projects. Addressing material procurement during the off-season helps contractors avoid delays caused by supply chain issues and material shortages. Establishing strong relationships with suppliers and ensuring a steady flow of materials contributes to project timelines and overall success. Central offers a variety of buying programs to fit every companies needs.  Reach out to your local rep to see how working with Central can be the partnership you have been looking for!

Marketing and Client Relations:

Winter provides an opportunity for drainage contractors to strengthen their marketing efforts and client relationships. Contractors can update their company website, create marketing materials, and reach out to potential clients. Central’s marketing department is here to help.  All to often, contractors overlook or minimize the impact marketing has on your business.  Having a strong web and social media presence can be the difference in pushing your sales to the next level.  Setting up a call with the marketing department is easy and time very well spent.  Please ask your rep how we can set up a call to work for you. Building and maintaining positive relationships with clients, subcontractors, and stakeholders contribute to the long-term success and reputation of a drainage contracting business.

Employee Training and Development:

The winter months are ideal for investing in employee training and development. Contractors can organize workshops or seminars to enhance the skills of their workforce, ensuring that the team is well-prepared for the challenges of upcoming projects. Training sessions can cover new technologies, safety protocols, and industry best practices, fostering a culture of continuous improvement within the company.  Central is adding education and certification opportunities this winter throughout our 60 branches.  This is not just a winter practice.  Education is available throughout the year and should always be viewed as an opportunity to pause and absorb new approaches to make your company more successful.



While winter may pose challenges for drainage contractors in terms of reduced construction activities, it presents a prime opportunity to engage in activities that can significantly impact the success of their operations. From equipment maintenance and to strategic planning and technological innovation, contractors can use the off-season to position themselves for a productive and successful construction season ahead. By adopting a proactive approach during the winter months, drainage contractors can ensure efficiency, safety, and innovation in their projects, ultimately contributing to the overall growth and reputation of their businesses.