A Look Back: Top Marketing, Communication, and Business Articles from 2022

It’s important to be prepared for the upcoming year to take your business to the next level of success. Now is a great time to take a look back at what drove success this year, and implement it into your business & marketing strategy for 2023. Below is a recap of this year’s top marketing & business articles that will help you stay ahead of the competition. Capture new customers, improve your online presence, or successfully launch a new service this coming year.

Business Resources for Your Office Team

Whether your office team is large or small, they work to support your business in many areas from bookkeeping and accounting to customer service, human resources, marketing and beyond. In smaller offices, one team member may even be responsible for multiple functions of the business. We’ve compiled a list of these tools and resources that your office team can use to learn a new skill, stay-up-to date in their area of expertise, or simply streamline their day-to-day as you plan in 2022.

3 Steps to Reach Every Customer with the Right Message

Capitalize on your messaging by considering all the touch points you use to connect with customers. Read for 3 easy steps you can do to ensure you are reaching everyone.

The Importance of the Follow-Up and the Art of Doing it Well

There are always proposals, with the right follow-up, that could become sales. Don’t let these missed opportunities become lost revenue just because you never heard back.

3 Recommendations to Protect Your Company During Economic Changes

To properly position your company to withstand any possible economic down turns, the real question you should be asking yourself is not when it will slow, but how you will weather the storm when it does.

5 Powerful Benefits of Social Media Advertising

Many of us use social media to connect with family, friends, co-workers and for other social reasons. However, did you also know that it can be very beneficial to use social media for advertising your business? With a few easy steps, you can make the most of these free opportunities.

4 Things You Can Do Today to Recession Proof Your Business

Lately it is all over the news. Are we headed towards a recession? Are we already in one? Doing a few things now can help protect your business in the long run, plus be beneficial to your business even if an official recession never comes.