View Post

Irrigation: Two Strategies for Diversification – Horizontal vs Vertical

The last few years have impacted businesses in many ways. As business owners you have learned how to navigate challenging circumstances including: updated government regulations, recession fears, new communication methods with customers & employees, and obstacles in finding labor. Many of you have learned about the moves that are needed to help your business thrive—regardless of any adversity that may …

View Post

Selling Irrigation System Upgrades During Spring Startup

The Spring Irrigation System Startup is always a good time to sell upgrades to your customers. In 2023, Spring offers a better than usual opportunity since many commercial customers did not use all their snow removal budget this past winter. These accounts with unused funds may be more willing to invest, right now, in improvements to make their irrigation systems …

View Post

Ask the Expert: 6 Irrigation Training Resources To Grow Your Business

The winter months are all about preparing for the upcoming season. This includes purchasing and pricing strategies, marketing planning, and learning about new products.  In addition, now is the time to focus on training your team; whether it’s refreshing your team on material/systems they already know or learning new products or product updates, these months before the season really gets …

View Post

6 Benefits of Using Site-Sourced Water for Smart Irrigation

The extreme drought that has been devastating many parts of the United States has impacted water restrictions as well as contributed to rising water costs, forcing many to step away from using municipal water and transition into using alternate sources. When water is scarce, it gets: Expensive – municipal water rates go up. Suddenly keeping the landscape healthy gets more …

View Post

Increase Your Efficiency With More Power

Across the country massive labor shortages are affecting companies drastically; in different yet similar ways. With the demand for green industry projects across the residential and commercial markets still at high levels, everyone is looking for solutions to cut costs, increase efficiency, and avoid the panic of having less hands-on labor. How can you avoid the labor shortage to perform …

View Post

Ask the Expert: 7 Common Issues and Solutions that Embrace Smart Irrigation Technology

The Irrigation Association has promoted July as Smart Irrigation Month since 2005. This is an effort to highlight water conservation and healthy landscapes through sound irrigation practices that embrace advances in technology. We’ve connected with Dave Shane, Central’s Commercial Irrigation Sales Manager, to learn more.   From: Dave Having spent a few decades in the industry, I’ve had the opportunity …

View Post

Ask the Expert: 5 Steps for Every Spring Irrigation Checklist

After an unseasonably cool start to the season, warm weather has swept across the country with some areas in the Midwest and MidAtlantic already hitting the high 80’s and 90’s. This means irrigation contractors are in full swing getting customer’s irrigation systems ready for the season. With all the rush of the season, its important to take some time and …

View Post

4 Tips for Adding Value to Your Commercial Irrigation Job Bid

Creating design/builds for commercial irrigation projects can feel like walking a tight rope. You need to find balance between overdesigning, which has the potential to price you out of the market, and under-designing where you may not meet a client’s needs or expectations. When you find the right balance, the opportunity is tremendous and will allow you to outperform and …

View Post

A Look Back: The Top Irrigation Articles of 2021

2021 saw the culmination of an increased demand for common green industry products coupled with shortages of raw materials, delays of essential components, and domestic manufacturing challenges have driven price increases across the category.  Now is a great opportunity to take a look back at the top irrigation articles of 2021 and see what plans you might want to make …